Getting your Instagram account verified without paying for the Meta Verified subscription may seem challenging, but it’s possible with the right approach. Follow these steps to increase your chances of getting the coveted blue tick for free.
1. Optimise your profile
Before applying for verification, make sure your profile is complete and accurately represents you or your brand. Use a clear, professional image representing your brand or identity for your profile picture. Write a concise and informative bio that clearly states who you are and what you do, including relevant keywords. Add a link to your official website or other social media profiles to establish authenticity.
2. Build a strong online presence
Instagram looks for well-known and frequently searched accounts. Increase your visibility by consistently posting quality content to engage your audience and grow your following. Respond to comments and messages to build a loyal community. Collaborate with other verified accounts or influencers to increase the visibility of your profile.
3. Ensure authenticity and uniqueness
Your account must represent a real person, registered business, or entity and be the unique presence of that person or business. Post original content and maintain a consistent theme that reflects your brand to ensure authenticity. Make sure your account stands out with unique content and engaging storytelling.
4. Gain media coverage
Instagram prioritises accounts featured in multiple news sources. Write and distribute press releases about important milestones or events related to you or your brand. Seek interviews or features in reputable publications to build credibility. Invest in public relations to get your name or brand mentioned in well-known media. Collect links to publications that are no more than six months old.
5. Apply for verification
Once your profile is optimised and your online presence is strong, you can apply for verification through the Instagram app. Here are the detailed steps to apply for verification:
Open Instagram: Launch the Instagram app on your mobile device.
Go to Settings: To access your profile, tap your profile picture in the bottom right corner. Then, tap the three horizontal lines (menu) in the top right corner and select “Settings.”
Access the verification request form: From the Settings menu, tap Account and select Request Verification.
Complete the form: You will be prompted to fill in a form with the following information:
Username: Your Instagram username will be pre-populated.
Full Name: Enter your full legal name.
Attachment: Upload a photo of your government-issued ID (e.g., passport, driver’s licence) or official business documents (e.g., tax filing, recent utility bill, and articles of incorporation). This step is critical for verifying your identity.
Category: Select the category that best describes your account, such as “News/Media,” “Sports,” “Government/Politics,” “Music,” “Fashion,” “Entertainment,” “Blogger/Influencer,” “Business/Brand/Organisation,” etc.
Country/Region: Select your country
Audience (Optional): Here, you describe the people who follow your account.
Known As: If you have another name by which you are known (such as a stage name or alias), enter it here.
Links (optional): Provide links to articles and social media accounts that show your account is of public interest.
Submit the application: After completing all the required information, tap “Submit” to submit your verification request.
Note: Do not omit any sections; provide the most accurate information possible. Despite any optional labels you might see, filling out all fields thoroughly and accurately is essential.
6. Be patient and persistent
After submitting your verification request, it may take some time for Instagram to review your application. If your application is rejected, don’t be discouraged. Review Instagram‘s feedback, make any necessary improvements, and reapply in 30 days. Continue to engage with your followers and produce quality content to improve your chances of approval in subsequent attempts.
Conclusion
While the verification process can be competitive, following these steps can increase your chances of getting verified without paying for Meta Verified. Focus on building a strong, authentic presence and engaging with your audience; you may soon see that blue tick next to your name.